Success in the $1 trillion government marketplace boils down to perfecting your strategy. Three important strategies – planning, influencing and teaming – are discussed in Onvia’s 3 Expert Strategies for High Impact Government Sales strategy guide.
Strategic Partnerships, Inc. President and CEO Mary Scott Nabers joined two other government contracting experts in sharing guidelines and best practices that they’ve formulated from their many years of successful experiences in the government procurement marketplace. Each of the three has also published books relating to selling to government.
This guide provides information regarding issues such as the importance of planning in your strategy for capturing government business, the use of cost-effective digital marketing methods to target and influence procurement officials and guidelines for determining whether to team or partner on a procurement opportunity.
This guide will be of great value to private-sector vendors seeking to expand their sales pipelines to include contracting opportunities in the government marketplace.
Request a free copy of the report here.